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The Ultimate Guide to Web SEO: Boosting Your Website's Visibility When it comes to running a successful website, one of the most important factors to consider is search engine optimization (SEO). By optimizing your website for search engines, you can increase your visibility and attract more visitors to your site. In this guide, we'll take a closer look at the basics of web SEO and explore some strategies for boosting your website's ranking in search results. Understanding the Basics of Web SEO Search engine optimization is the process of improving your website's visibility in search engine results pages (SERPs). When someone enters a search query into a search engine like Google, the search engine uses complex algorithms to determine which websites are most relevant to that query. There are many factors that influence a website's ranking in search results, including the relevance and quality of the content, the structure of the website, and the number and